Color Settings

In this digital age color settings can still be confusing. Let’s start with the basics. RGB and CMYK are the most common color modes used in graphic design. While they each have advantages, certain types of projects require specific modes. It is important to understand the differences between RGB and CMYK so you can choose the one that is best for your project.

RGB is an additive color model, while CMYK is subtractive. RGB uses white as a combination of all primary colors and black as the absence of light. CMYK, on the other hand, uses white as the natural color of the print background and black as a combination of colored inks. Designers and printers use the RGB color mode for media that will be viewed on a monitor and CYMK for print materials. CMYK subtracts colors from natural white light and turns them into pigments or dyes. Printers then put these pigments onto paper in tiny cyan, magenta, yellow, and black dots – spread out or close together to create the desired colors.

CMYK (Cyan, Magenta, Yellow & Black)

  • Make up approximately 2 million+ colors when blended

  • Used mostly for print

RGB (Red, Green and Blue)

  • Used for the web, monitors

  • Preferred by Microsoft apps

  • Can produce millions of color intensities when blended

HEX (Hexidecimal)

HEX colors are a web color language expressed as a six-digit combination of numbers and letters defined by its mix of red, green, and blue (RGB). Software is needed to convert RGB into Hexidecimal colors. I use HEX colors a lot now that Pantone doesn’t play nice with Adobe applications.

In the end, if you are sending a images to print, it is best to let the printer do the color conversion to ensure the truest colors.


Do you have more questions? Send us an email aurelie@irisheyesdesign.com

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